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rolls-royce: Strong demand revs Rolls-Royce car sales to a record high in 2021

by Gias
January 11, 2022
Reading Time: 2 mins read
0
rolls-royce: Strong demand revs Rolls-Royce car sales to a record high in 2021


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Luxurious carmaker Rolls-Royce, a unit of Germany’s , stated on Monday its gross sales soared 49% to a document excessive in 2021 regardless of the worldwide coronavirus pandemic, as demand worldwide for luxurious autos surged.

In a web-based presentation, Rolls-Royce CEO Torsten Müller-Ötvös stated the carmaker bought 5,586 autos to prospects in additional than 50 nations, the biggest quantity in its 117-year historical past regardless of all of the volatility wrought by the pandemic.

“Within the luxurious sector as an entire, the battle was not a lot centered on searching for prospects, however moderately producing sufficient product to fulfill enormous buyer demand,” Müller-Ötvös stated.

He stated gross sales hit all-time information in most areas, together with China and the Americas.

Premium and luxurious automotive gross sales have been rising extra broadly in key international markets similar to China and the US as pandemic journey restrictions have left rich customers with extra disposable revenue.

“Covid pressured many individuals to floor, to not journey anymore and for that motive there’s various wealth accrued and that’s spent on luxurious items,” Müller-Ötvös instructed Reuters. “We profited from that growth.”

He stated the carmaker’s British plant in Goodwood was working at near most capability and its order books had been full nicely into the third quarter of 2022.

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“For those who order a Rolls-Royce as we speak, you’ll anticipate to take supply of it a couple of yr from now,” he stated.

Luxurious British carmaker Bentley, a unit of Volkswagen AG stated final week that it had cruised to a document yr in 2021 as international gross sales jumped 31% amid sturdy demand for high-end autos.

Final week BMW stated it had achieved document gross sales of over 2.2 million autos from its BMW model in 2021, outstripping 2019 gross sales regardless of a worldwide scarcity of semiconductor chips.

Müller-Ötvös stated that whereas the chip scarcity was trigger for concern, Rolls-Royce’s father or mother BMW had “assured that we may take supply of all of the chips we have to construct our vehicles, so we have not seen any shortages.”



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